The agreement, in plain English.

The supplier under this agreement is Video & Advertising FX S.L., a company registered in Spain with its office at Avenida Finisterre 165C, Planta 3, 15008 A Coruña. References to "we", "us" and "our" mean that company. "You" means the legal entity named on the proposal or invoice.

We produce AI assisted and conventionally produced video and display advertising creative: hook strategy, scripting, generative production, editing, colour, sound design, captioning and packaging into platform native masters and modular variants. We do not buy media, manage ad accounts on your behalf, or guarantee specific commercial outcomes from any particular ad.

Each project lists the deliverables, formats, ratios and revision rounds in the accepted proposal. Two rounds of revisions per master are included as standard. Additional rounds are billed at our then current rate. Asset acceptance is deemed to have occurred 10 business days after delivery unless you raise written objections within that period.

Fees are quoted exclusive of VAT and any applicable withholding taxes, in GBP, USD or EUR at your election. Spanish VAT applies where required by law. Reverse charge rules apply for EU business customers with a valid VAT number.

Monthly retainers are invoiced on day one of each cycle and payable within 14 days. Project work is invoiced 50% on brief sign off and 50% on delivery. Late payments accrue interest at the statutory rate under Spanish Law 3/2004 on late payment in commercial transactions.

On receipt of full payment for a deliverable, we assign to you all transferable rights, title and interest in the final masters and the modular variants delivered under that engagement, for worldwide paid media use across all platforms in perpetuity. Underlying tools, models, project templates, our internal workflow assets and any third party licensed material (stock, fonts, music, AI model outputs subject to provider terms) remain owned by their respective owners and are sublicensed to you only to the extent necessary to use the deliverables.

Some or all of the creative may be generated using artificial intelligence tools. You acknowledge that the legal landscape around AI generated content is evolving, that copyright in purely machine generated outputs may not subsist in every jurisdiction, and that platform disclosure requirements (Meta, TikTok, YouTube, FTC, ASA, CNMC) apply. See our AI Disclosure and Acceptable Use Policy.

You are responsible for the accuracy of brand information, claims, regulated category compliance (financial, medical, alcohol, gambling, political), the right to use any third party assets you provide to us, and for final approval of every asset before it goes live. You will not instruct us to produce anything that breaches our Acceptable Use Policy.

Each party will protect the other's confidential information with reasonable care and use it only for the purposes of the engagement. Either party may sign a mutual NDA before any commercially sensitive material is exchanged.

We warrant that the services will be performed with reasonable skill and care. To the maximum extent permitted by law, all other warranties, conditions and terms, whether express or implied, are excluded. Creative performance is inherently uncertain; we do not warrant any specific CTR, ROAS, view rate or sales outcome.

Neither party is liable for indirect, consequential, special or punitive losses, loss of profits, revenue, goodwill or anticipated savings. Our total aggregate liability arising out of or in connection with this agreement is limited to the fees paid by you to us in the 12 months preceding the event giving rise to the claim. Nothing in this agreement limits liability for fraud, wilful misconduct or anything that cannot be limited by law.

Retainers run month to month and can be terminated by either party on 30 days' written notice. Project engagements end on delivery and final payment. Either party may terminate immediately for material unremedied breach. Termination does not affect accrued rights or obligations.

This agreement is governed by the laws of Spain. The courts of A Coruña, Spain have exclusive jurisdiction to settle any dispute arising out of or in connection with it, save that we reserve the right to bring proceedings to recover unpaid sums in any jurisdiction where you have assets or operate.

We may update these terms from time to time. The version in force is the one published here on the date your engagement is signed.